A gamified loyalty program is the next game changer

The emergence of gamified loyalty programs has started a revolution of customer loyalty programs. Global brands that have implemented these new methods have achieved incredible results.

Gamification in digital loyalty management is

  • Rewarding customers for their activity
  • Serving customers with reasons to visit a service on a regular basis.
  • Enabling communication and immersion with the brand.
  • Listening and implementing user feedback.

Veikkaus Points - Turn your visitors into loyal fans

Veikkaus Points is a prime example of gamifying a loyalty program. In Veikkaus Points we reward the customers for continous interaction with the Veikkaus.fi site. The customer is able to choose from different rewards according to their own liking. A pilot of 60000 customers are now using it and later on it will be available for all Veikkaus customers.

Let us show you how we can help your business with loyalty programs

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